The 100% cotton nightgown you'll still be wearing in ten years.
Handmade in the UK by a small family business, with the vintage details we love: broderie anglaise, pin-tucks, and crochet details. They're cool enough to sleep in and versatile enough to wear to the coffee shop.
A full, easy-wearing 100% cotton nightdress in white or black, with a broderie anglaise neckline and straps, pretty trim at the arms, and buttons with loops down the front. Finishes with a deep flounced hem.
A 100% cotton nightdress with a square neckline cut slightly lower in back, embroidered cutwork cap sleeves edged in broderie anglaise, and a band of embroidery at the hem. Falls to mid-calf with a relaxed fit.
Soft sage green 100% cotton scattered with embroidered cream roses, with a matching embroidered band between two rows of pin-tucks above the hem. Flutter sleeves and a ruffled neckline finished with a ribbon tie. Full length, relaxed fit.
Our pinafore-style Betty in crisp white or deep black 100% cotton, with a square neckline, fluted sleeves, and open sides with ribbon ties, all trimmed in wide broderie anglaise lace. Fine pin-tucks over the bust give the skirt its fullness. Full length, and softer with every wash.
Fits up to
US 12 (UK 16)
Length
47.75″ (121cm), full length
Sleeves
Fluted
Colors
Find Your Ideal Fit
All Powell Craft nightgowns are cut loose and easy like old-fashioned nightdresses. Measurements are taken laid flat, so lay a favorite gown of yours on the bed and compare.
For reference, Tori is wearing them in every photo. She's a 38″ bust, 28″ waist, and 34″ hip, usually a modern 4 to 6, and has worn these gowns at many different sizes over the years.
Gown
Fits up to
Across the bust (flat)
Length
Cut
Best for
Jodie
US 16 (UK 20)
28.25″ pit to pit
49.5″, full length
Roomiest, button front
Nursing, pregnancy, warm sleepers
Betty
US 12 (UK 16)
17.75″ bust panel, open tie sides
47.75″, full length
Adjustable with ribbon ties
Anyone between sizes, warm nights
Pearl
US 10 (UK 14)
21.25″ pit to pit
47.25″, mid-calf
Relaxed, cap sleeve
Classic vintage silhouette
Margo
US 10 (UK 14)
24″ pit to pit
44″, full length
Most fitted, shortest
Petite frames, a little color
Scroll horizontally to view all sizing details on smaller screens.
Made to order means all sales are final, so this table is here to make sure you order once and love it. If yours arrives damaged or we've made a mistake, email us a photo within 14 days and we'll make it right.
Everyone in my life knows I'm a nightgown devotee.
These are made by Powell Craft, a small family business in the UK that has been sewing cotton nightwear by hand since 1962. I've worn them since 2020, and enough people have asked where to get one that we're finally carrying them.
They're cool and breezy enough to sleep in, comfortable enough to spend an entire slow morning wearing, and pretty enough that if you suddenly have to leave the house, you can throw on a belt, boots or some jewelry and pretend the whole thing was intentional.
Each purchase supports two small family businesses at once, and helps us keep thoughtfully made pieces like these in our little corner of Tennessee.
Tori
The details
Made the slow way, meant to last.
100% crisp cotton
Breathable for warm sleepers, substantial enough for winter under a quilt. Softens nicely with every wash.
Vintage details, done by hand
Broderie anglaise, embroidered cutwork, fine pin-tucks, buttons with loops. The things fast fashion skips.
Easy care
Machine wash cool (30°C/86°F). Skip bleach and harsh detergents, and check the garment tag.
A note on the price. Our $88 is a wee bit higher than ordering directly from the maker, and we'd rather just tell you why: importing into the US comes with duties and tariffs (about 20%, collected after delivery if you order from the UK yourself). Ordering wholesale lets us absorb some of that, and we've spent a ridiculous amount of time photographing and measuring so you can choose with confidence.
How pre-order works
We'll only stock a limited number for the holiday release.
Pre-ordering is the one way to guarantee your gown, in your color, before they're gone.
1
Pre-order by November 2
Pick your gown and color. Everything else in your cart ships at our usual pace. Guide Package Protection is offered at checkout.
2
Your gown is made for you
Your gown is sewn after you order it, by hand, in the UK. That's why it takes a little longer than our apothecary goods.
3
Ships around November 27
You'll get tracking by email the moment it's on the way. It may arrive separately from the rest of your order, and well before the holidays.
Questions about our nightgowns
Ask us anything.
Still unsure? Email us and a real person on the homestead will write you back.
How do I know which one will fit me?
Our nightgowns are free size, cut loose and easy like old-fashioned nightdresses. Every listing shows the pit-to-pit width (or bust panel on Betty), the length, and the largest US and UK size it fits. Measurements are taken laid flat, so the easiest way to check is to lay a favorite gown of yours on the bed and compare. Jodie is the roomiest and fits up to a US 16 (UK 20), while Pearl and Margo are cut closer, up to a US 10 (UK 14). Tori is wearing them in the photos, and her measurements are on each listing too.
What does made to order mean?
Your nightgown is made after you order it, so it takes a little longer to reach you than our apothecary goods. We'll email you tracking as soon as it's on its way.
Will it ship with the rest of my order?
It may not. Because nightgowns are made to order, they can ship separately from anything else in your cart.
Can I return or exchange it if it doesn't fit?
All nightgown sales are final, so please check the measurements before ordering. If yours arrives damaged or we've made a mistake, email us a photo within 14 days of delivery and we'll make it right.
How do I care for it?
Machine wash cool (30°C/86°F) and skip bleach and harsh detergents. Check the garment tag for any specific care. The cotton softens nicely over time.
Is Jodie good for nursing?
Yes. The button front opens easily for nursing, and the full cut is comfortable through pregnancy and postpartum.
Which nightgown styles are available?
All nightgowns are $88 and made from 100% cotton.
Pearl in White: soft white cotton that falls to mid-calf, with a square neckline that dips a little lower in back, embroidered cutwork cap sleeves, and a band of embroidery at the hem.
Betty in White or Black: a pinafore-style gown with a square neckline, fluted sleeves, and open sides that tie with ribbon. Fine pin-tucks over the bust and wide broderie anglaise lace trim every edge. Full length.
Jodie in Black: our roomiest gown, sleeveless, with broderie anglaise at the neckline and straps, a deep flounced hem, and buttons and loops down the front.
Margo in Seafoam: soft sage green cotton scattered with embroidered cream roses, with flutter sleeves, a ruffled ribbon-tie neckline, and a band of embroidery tucked between two rows of pin-tucks above the hem. Full length.
What does made to order mean?
Your nightgown is made after you order it, so it takes a little longer to reach you than our apothecary goods. We'll email you tracking as soon as it's on its way.
How do I know which nightgown will fit me?
Our nightgowns are free size, cut loose and easy like old-fashioned nightdresses. Every listing shows the pit-to-pit width (or bust panel on Betty), the length, and the largest US and UK size it fits. Measurements are taken laid flat, so the easiest way to check is to lay a favorite gown of yours on the bed and compare.
Pearl: fits up to a US 10 (UK 14). Pit to pit 21.5 in (54 cm). Length 48 in (120 cm).
Margo: fits up to a US 10 (UK 14). Pit to pit 24.5 in (61 cm). Length 45 in (112 cm).
Betty: fits up to a US 12 (UK 16). Bust panel 18 in (45 cm) across the front, with ribbon-tied sides so you can wear it loose or snug it in. Length 48 in (121 cm).
Jodie: fits up to a US 16 (UK 20). Pit to pit 29 in (72 cm). Length 50 in (126 cm).
Tori is wearing the gowns in our photos. She's a 38 in bust, 28 in waist, and 34 in hip, and usually wears a modern 4 to 6.
Is there a nursing-friendly option?
Yes. Jodie has buttons and loops down the front, so it's easy to slip on and easy for nursing mamas.
Will my nightgown ship with the rest of my order?
It may not. Because nightgowns are made to order, they can ship separately from anything else in your cart. You'll get tracking by email once yours is on the way.
Can I return or exchange a nightgown if it doesn't fit?
All nightgown sales are final, so please check the measurements before ordering. If yours arrives damaged or we've made a mistake, email us a photo within 14 days of delivery and we'll make it right.
How do I care for my nightgown?
Machine wash cool (30°C / 86°F) and skip bleach and harsh detergents. Check the garment tag for any specific care. The cotton softens nicely over time.
Become a member of the 100%-cotton-nightgown fan club.
We are herbalists, not doctors. Our knowledge comes from generations of first-hand experience, commencing with the bees and the trees, and years of relationship with plants and people. We share in the spirit of education and community for those who seek a more natural way of living. We make our products in an FDA-registered facility, but our products are not intended to diagnose, treat, cure, or prevent any disease, nor are they approved by the FDA. When we speak of traditional or folk remedies, it is in reference to history, heritage, and the ways people once worked with the land and plants around them.
